SEO Marketing Search Engine Optimization Versus Pay Per Click ...

Search Engine Marketing SEO Optimization Versus Pay Per Click Advertising

Let me cut to the quick. In the UK, we have now officially entered the longest recession in history.

Companies are going bust at an alarming rate and any savvy business owner to maximize their optimization search engine marketing and their advertising pay per click spend.

Many have approached me for my opinion on how to integrate SEO pay per click marketing and SEO in a new marketing campaign effective business. The most recent request came from a sales manager who was frustrated to be paid for both the marketing optimization search engine and a separate advertising pay per click marketing campaign. He expressed his frustration to pay a SEO consultant and a separate pay per click online company. His initial frustration stemmed from the fact that he believed that fifty percent of its advertising and marketing spend has produced results, but he could not identify 50%. Several years ago this frustration has been documented as a famous quote by Henry Ford, the owner and founder of the Ford Motor Company. He said: ?I know 50% of my market works, I do not know where it is 50%.? Back to the present and our sales manager. It was just as frustrated that despite paying tens of thousands of pounds over a period of time for a pay per click online service. His compensation for click marketing specialists had been unable to identify the pay per click magic. It should be mentioned at the outset, there is no concept like a pay per click magic.

> If there were, then every business owner served by consultants and SEO marketing of each optimization search engine to pay the advertising campaign click marketing business would be successful super. And yet they are not.

There are too many external factors that dictate the success or failure of any pay per click campaign or new marketing campaign optimization. The search engines are by definition

organic companies, and as such, they move the goal posts on a frequent basis.

I confess be just as frustrated as each company engine marketing optimization search in other search engines like Google change their algorithms and spin off business owners in the wake of a new SEO campaign marketing companies .

Despite some pay per click specialists online internet showing the peaked, they are listened wrong.I a respected SEO consultant advising a public Internet that is far from peaking, and the best is yet to come.

We are only in the infancy of the Internet, and as such business owners are very rare in harnessing the power of online sales and marketing strategies to promote their business and increase sales.

One of the main reasons why business owners fail to embrace the marketing search engine optimization and pay per click advertising because they do not understand how to integrate these powerful sales strategies in an aggressive business marketing online.

Many openly admit to being baffled by the internet and techno babble used by SEO and pay per click specialists marketing.

While in reality the production for a pay per click formula pay per click campaign is a relatively straightforward exercise, which can be followed at each stage of the path analysis using available online.

One of the biggest problems I face is that many marketers to optimize search engine advertising pay per click companies separate these two sectors.

Usually because they or their company specializes in one or the other, not both sectors.

> Make no mistake, these two sectors are as different as chalk and cheese. I lost count of how many times I went to a pay per click specialist trying to get extra income from a business owner, offering their expertise in the techniques of natural or organic search engine optimization, only to fail miserably.

This is a two-way track, as I have also seen SEO experts fail miserably to produce and to manage pay per click campaigns.

The problem is that these experts so far and few between, they command high pay rates, and are usually snapped up by some large companies SEO companies.

As I mentioned earlier the Internet is an organic concept, which means that nothing is set in stone.

So I guess the best way to explain the title of this article;. Optimization SEO Marketing Versus Search Engine Advertising Pay Per Click is to highlight a question sent to me recently by the director of the cases mentioned earlier in this article

Of course I?ll also include our responses

To the SEO consultant

Question: .. ?Many companies offer online services for business owners to achieve in a good position in the Google search engine list marketing optimization. But they charge a fortune, and usually want to bind a contract for 1 to 3 years for natural SEO services. I would have thought that the most easier, more reliable and less expensive Adwords was. It would be wrong Can you tell me why ?

Answer:.? Google Adwords can be an easy option. However, in my experience of attending high income generation e-commerce Web site owners, it is far from reliable or inexpensive.

I suggest you do research online before diving into a pay per click campaign as your exclusive online marketing campaign, as well as many positive points, there are definite disadvantages to pay for a Pay Per Click Adwords marketing campaign online. ie

1: Your pay per click campaign ads appear only for the duration of your budget allocated

2:. Your pay per click marketing lists can appear during specific times of day depending on your budget

3:. You are in fierce competition for the highest salary of advertising space per ad click

4:. AdWords PPC campaigns have not yet the battery life other than when they appear, until your budget is exhausted

5:. Then there is no medium to long term residual value in a marketing campaign pay per click PPC

6:. You can never get a true or accurate analysis of your advertising pay per click PPC Adwords campaign because it is wide open to fraud competitor

7:. Online shoppers are 4 to 6 times more likely to buy a business or company that puts on the left side of the pages of search engine like Google. This is the search engine optimization marketing natural or organic listings that customers have more confidence in.

8: Any search engine optimization marketing natural course registration has residual benefits that this type of ad is not removed line when a budget expires

9: .. Most of the new SEO specialists advise that natural search engine optimization organic marketing ads on Google and other search engines has a natural range of about 4 years

10:. Using the right online new SEO specialists and SEO implement new can sometimes help you or your business achieve the domination of search engine lists the first page

In my professional opinion, do not try SEO and PPC to have competition in any marketing campaign.

I think there is a synergy of activities to gain from merging two SEO and PPC for a long time combined online marketing campaign business. In general, I consider PCP in the short or middle segment of my marketing campaign and SEO that the average long-term segment of the marketing campaign for enterprises themselves. Lots of new SEO tactics that are just in the online marketing sector as paid by results and domination natural search engine list. You can skip to the end and leave a response. Pinging is currently not allowed.

Source: http://payperclicksadvertising.info/2011/07/seo-marketing-search-engine-optimization-versus-pay-per-click-advertising/

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